In January 2017 we acquired ADD Signs in Liverpool. In the first full year under our ownership, sales grew by over 30 per cent and beat our profit target.
In March 2018, ADD Signs relocated from its former home to a 5,000 square foot trade-counter unit in Liverpool Waters. At the same time, we re-branded them as a Nettl Business Store. The Business Store features a design studio, retail display area, meeting room hire and drive-in vehicle bay for installation of graphics. We will manufacture signage in-store and the installation team is based there.
The next objective for this business is to roll-in a “leaver” business. We are evaluating potential targets.
In July 2017 we acquired Image Group Limited. With £5.5 million turnover, this was a much larger business than our typical roll-up target. However, it was always our aim to centralise some sign and display production. We brought these plans forward.
In the first six months under our ownership, Image Group has integrated well. We’ve merchandised and promoted a range of display products, manufactured by Image Group and we sell them via our Nettl and printing.com partners. The next objective for this business is to extend our product range to include installation services and to act as a signs hub for our network of Business Stores.
In December 2017, we acquired Nettl of Exeter, one of our top performing partners. In July 2018, we acquired AG Signs Limited in Honiton. Our next step is to roll these businesses together and create a beautiful new Nettl business store in Exeter.